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Federated Launches New Bridal Club Program; Wedding Registry Rewards Program is First in the Industry
CINCINNATI -- Strengthening its leadership role in wedding and gift registries, Federated Department Stores, Inc. (NYSE:FD)(PCX:FD) today announced its Macy's Home Store division has introduced Mac... (Continue Reading)

WeddingChannel.com and Federated Launch Integrated Registry with More Than 330,000 Couples; Represents One of the Largest Integrated In-Store and Online
LOS ANGELES--(BUSINESS WIRE)--Sept. 14, 1999-- WeddingChannel.com, the Internet's most comprehensive wedding planning resource, and Federated Department ...... (Continue Reading)

How to build a successful cross-channel strategy
A recent report by Forrester Research found that pioneering firms, such as REI.com, Wells Fargo and Macys.com, are seeing their cross-channel integration ...... (Continue Reading)

Federated Department Stores Partners with WeddingChannel.com to Establish Nation's Largest Integrated In-Store and Online Bridal Registry
LOS ANGELES/CINCINNATI--(BUSINESS WIRE)--May 25, 1999-- Alliance will Capitalize on Exploding Bridal Registry Market WeddingChannel.com, the Internet's ...... (Continue Reading)

Mercado Software's IntuiFind Helps macys.com Double Conversion Rates
Business Editors/High-Tech Writers FREMONT, Calif.--(BUSINESS WIRE)--March 3, 2003 Mercado's Search, Browse and Merchandising Solution Helps macys.com ...... (Continue Reading)

Macys.com Helps Customers Focus on Relevant Products with Mercado Software's IntuiFind
Business Editors/High-Tech Writers FREMONT, Calif.--(BUSINESS WIRE)--Nov. 18, 2002 Macys.com Implements Dynamic Browse and Dynamically Produced Featured Products to Increase Conversion Rates... (Continue Reading)

macys.com Taps Accrue G2 for Internet Analytics; Customized Internet Analytics Drive Customer Satisfaction and Sales
Business Editors/High-Tech Writers FREMONT, Calif.--(BUSINESS WIRE)--May 13, 2002 Accrue Software, Inc. (Nasdaq:ACRU), a leading provider of Internet ...... (Continue Reading)

Federated Direct Relaunches macys.com; Exclusive Collection of Designer Boutiques and Sophisticated Shopping Tools Combine to Offer the Best of Macy's
Business Editors NEW YORK--(BUSINESS WIRE)--July 12, 2001 Federated Direct, the direct-to-customer subsidiary of Federated Department Stores, Inc.... (Continue Reading)

Federated Direct Announces Appointment of Peter Mendoza as Senior Vice President, Bridal Strategy and Development
Business Editors/Retail Writers NEW YORK--(BUSINESS WIRE)--Feb. 6, 2002 Federated Direct, the direct-to-customer division of Federated Department ...... (Continue Reading)

Web site will be first part of Field's to go Macy's
The Marshall Field's name will disappear first in cyberspace. The trouble-plagued Fields.com Web site will be replaced by Macy's Web site, Macys.com, ...... (Continue Reading)